Friday, December 6, 2013

A day for Marketing Strategy Report - and the dilemma it created :-)

We have spent last few days meeting occasionally for this report, and making some changes or other to the material we gathered for marketing strategy final group work.

As we have a long weekend, today was the day designated to work only for getting this report to its final stage - after all it is due on Sunday :-)

After spending from 10:30 AM untl 8:30 PM in the night, finally a group of 5 of us got the report in its final version - there are some formatting changes to be done, but that's now :manageable"

So, the question which kept haunting me whenever we got stuck today was - is it worth spending so much time, to create a report that is almost 50 pages long now - for just 3 credits in this term [30% of 10 credit course]? But then, each time I had this question, the answer came out to be the same - YES :-)

And the reason - this is probably the only time, I would create a full scale marketing strategy report for any product. So, while I am at it, why not go through the process properly, prepare a good report and get a hang of it !! After all, you never know when this knowledge will come handy :-)

While, we are now thinking about the presentation based on this report, that is scheduled for Wednesday, I wish all my readers a great weekend ahead :-)

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